Frequently asked questions

Campaigns average a 29.4% positive reply rate across the new-business programmes we run, with top-performing campaigns reaching 60%. One single new-business campaign generated £216k in pipeline from over 60,000 signal-triggered sequences.

Future Makers works with agency new-business teams targeting virtually any B2B or consumer sector — including SaaS, FMCG, financial services, DTC & eCommerce, hospitality, professional services, real estate and consumer brands. Our AI is trained on sector-specific growth signals, including funding activity, leadership changes, hiring patterns, acquisitions, marketing investment and ad spend, ensuring outreach is driven by what's actually changing within an organisation, not simply the sector it operates in.

Yes. Every campaign is fully GDPR and PECR compliant, follows UK data protection regulation, and includes proper opt-out mechanisms. AI-generated emails are checked for compliance and deliverability before they ever send, so your agency's domain reputation stays protected.

The Starter plan typically delivers 10-20 high-intent prospects a month, while Enterprise delivers 30+. Both include AI research, personalised outreach, inbox management, CRM integration and a reporting dashboard, so you can show leadership exactly where new business is coming from.

Most campaigns launch within 5-7 business days, covering ICP definition, AI research setup, domain configuration, inbox warming, template creation and CRM integration — all handled for you, including deliverability optimisation.

Future Makers combines AI-powered market intelligence with senior agency growth expertise. Rather than relying on static prospect lists or generic sequencing tools, we identify the commercial signals that precede an agency search—funding, leadership change, rebrands, marketing investment, acquisitions and RFPs—and turn them into meaningful conversations through experienced human engagement. Built specifically for agencies and fully GDPR/PECR compliant, our hybrid approach consistently delivers 29–60% positive reply rates—far beyond what traditional outbound achieves.

Signal-triggered outbound is new-business outreach sent only when a brand shows a live buying signal — a funding round, a leadership hire, a rebrand or a spike in ad spend. Instead of blasting a static prospect list, Future Makers monitors the brands in your ICP and triggers AI-personalised outreach in the short window when they're actually likely to be reviewing agencies.

Future Makers is purpose-built for creative, branding, digital, media, performance marketing, PR and integrated agencies that want to build a predictable pipeline of high-intent pitch opportunities. We combine AI-powered market intelligence with experienced business growth specialists, removing the need to build an in-house SDR or research team.